Archive for the ‘design’ Category

The Neglect of Wording

Tuesday, December 16th, 2008

Web design tends to focus around page layout and aesthetics. Site copy is often left until the end. At this point, product messaging and wording tend to be neglected and rushed. It’s extremely important to ensure that this doesn’t happen. Clear, concise messaging can be the difference when trying to create a successful web experience.

(more…)

Micro-Apps

Wednesday, October 22nd, 2008

The way I see it, micro-apps are the future of the web application. These tiny apps only do one thing in particular – but they do it well. As opposed to more robust applications, micro-apps focus on a single task and target that problem with a specialized solution.

(more…)

Competitor Creep

Tuesday, August 12th, 2008

Many new companies looking to compete in a given space choose to first copy basic competitor features to level the playing field. Only at this point do they integrate their own functionality and incorporate what they think the consumer will want. This tactic isn’t rare by any means, but it may bring about feature creep and maybe even an inferior overall offering.

(more…)

The Deceptive Lure of an Internet Business

Monday, July 7th, 2008

Everyone seems to want a piece of the Internet. Everyone has a friend’s cousin’s neighbour who started an Internet company in their basement and now flies around the world in a private jet. The appeal is obvious. However, making it to that point is another story altogether.

(more…)

WordPress as a CMS

Tuesday, June 10th, 2008

Most people recognize WordPress as a world class blogging platform. What most people don’t realize is that WordPress can be used to quickly and easily set up a website. In other words, the blogging platform doubles as a simple website CMS.

(more…)